Ad Council Super Bowl

ad council | buzzed driving is drunk driving

Brief | bring awareness to buzzed driving being as dangerous as drunk driving.

Solve | HIGHLIGHT THE “warning SIGNS” of being buzzed.

results | ran during super bowl 2022 🏈

“FOR THE STANS” SUPER BOWL SPOT

OOH/Billboard

Team | gCD & director: Roye Segal / ACD: Ken Syme